Showing posts with label tommy hilfiger. Show all posts
Showing posts with label tommy hilfiger. Show all posts

The Business of Fashion: Not Owning Your Name

Calvin Klein Women's Modern Cotton Lounge Drawstring Hoodie

The Business of Fashion: Not Owning Your Name

When I decided to study fashion design, I was never presented with the notion that I may have to sell my designer name. When lessons arose concerning the business side of fashion all talk was about brand image and recognition using well-known fashion designers as the example.
The Business of Fashion: Not Owning Your Name Esmee 5 of 5
The Business of Fashion: Not Owning Your Name W hen I decided to study fashion design, I was never presented with the notion that I may...